My neighbor Ion Bloom, known for his “Crimson Workflow” just returned from his last “Shot on RED” gig that he was technician on and shared some his experience over at reduser.net.

We shot over 30 interviews and countless re-enactment scenes in six different cities. Awesome crew, producers, dp, and director. First commercial I’ve done where the crew bonded like a feature. In any case, you can check out the docs here: http://dreams.honda.com/videos/failure-the-secret-to-success/

Its refreshing to see a big name like Honda spend their money funding something inspirational beyond just selling cars. I felt the series was well produced across the board from direction to the cinematography, nice music choices as well. You decide for youself.

http://www.nytimes.com/2009/01/12/business/media/12adcol.html?_r=2

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